We are mad…crazy mad about product design whether it’s software or hardware, or just plain experiences.  Our postings are from experts in the field of Wacko Web Designers, Psychotic Usability specialists, Human (maybe even animal) Factors, Bi-polar Human Computer Interaction, insane Software and Product developers, you name it.

We love posting the good, bad and ugly side of design and usability of all things out there and welcome anyone sharing their thoughts and experiences with us.

Thanks for visiting us and enjoy the content!